CONLON Closes Record-Setting River Forest Sale

A buyer paid $2,005,000 for the 7,747-square-foot Swiss Chalet style residence in River Forest, at 846 Ashland Avenue, says listing agent Michael LaFido, of CONLON/Christie’s.

“At the time we agreed to market this property, there hadn’t been a home that sold above $2MM in River Forest since 2009 according to the MLS.  I was confident that we would change that with our aggressive marketing strategies,” LaFido says.

The home was marketed to buyers in a unique way through filming a lifestyle video including footage filmed from a helicopter and actors to highlight the best features of this home including the pool, backyard, and of course, the train that goes around the perimeter of the property. This lifestyle film attracted over 5,000 views and received interest from media outlets from across the country including Elle Décor, Chicago Tribune, etc.

 The home has six bedrooms and four-and-a-half bathrooms, including a 2 Bed Coach House on almost an acre of land. The private estate like setting features waterfalls, tall trees and in-ground pool. A grand foyer, massive great room with 17' beam ceilings and stone fireplace, solarium, library with fireplace, banquet-sized Dining Room, breakfast room, conservatory, fur vault, wine vault, sauna/steam room, indoor whirlpool, and butlers' pantries.  It truly is the River Forest Retreat. 

Lifestly Video link:



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